Blog

The art of re-branding

In today’s increasingly visual, competitive media landscape, re-branding has become an art in its own right. Traditionally, we financial PRs have been considered a very different breed from our fellow marketers and advertisers, and rightly so. Pre-Big Data, marketing...

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When folklore expires

With a golden carriage involved, who would guess that we were pinching pennies?       On the third Tuesday of September, known as Prinsjesdag in the Netherlands, King Willem-Alexander addresses the Dutch government about financial measures for the year...

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Neelie Kroes at AmCham

Creating a knowledge sharing culture A few days ago, we had the opportunity to see former Vice-President of the European Commission Neelie Kroes speak at AmCham. A dynamo of a woman and tireless advocate for start-ups, Kroes created the network StartupDelta, which...

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Bows and handshakes

Amsterdam recently hosted SAIL, an event of gargantuan proportions in tribute of Dutch sailing heritage. For the occasion, modern ships, naval ships and replicas from all over the world stayed moored in Amsterdam’s harbour for three days. Each boat, whether from...

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Tumbling oil prices: cui bono?

Black gold loses its luster. The price per oil barrel has known a historical downfall in recent months, and last week brought yet another coup de grace, with prices dropping down to $40 a barrel after a sudden increase in rigs drilling in the US. Crude oil had only...

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The humanisation of CEOs: PR sentimentality?

I’m French, and feel safe in saying that French corporate culture doesn’t really encourage people at top levels to reveal much about their personal hobbies and tastes, regardless of how personable, or more relatable that would make them. With the exception of some...

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Investing with impact: the merits of Responsible Investing

Momentum around environmental issues is building up as the UN World Climate Summit in Paris getting closer. The conference, due to take place in December, will bring together 196 governments to negotiate a new agreement on how to reduce carbon emissions. Developing...

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Had it been Lehman Sisters…

In recent years, the conversation on gender disparity in boardrooms has been plentiful. Some studies, such as one by the Global Development and Environment Institute, even attempted to establish whether having more women leaders could have averted the financial...

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Eclectica Asset Management joins the CitySavvy client portfolio

CitySavvy is pleased to announce that it will provide Eclectica Asset Management with European PR and media relations support. Founded in 2005, Electica AM is one of Europe’s oldest and most recognised discretionary global macro firms. CIO is legendary macro investor...

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The Case for Stability

With over 1,000 products available on the market,  multi- asset funds continue to grow in popularity. Built towards maintaining the steadiest possible returns through Bulls and Bears, the Nordea 1 – Stable Return Fund tends to attract the most conservative and...

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